INDUSTRY RESOURCES

INTRODUCTION

“An intelligent heart acquires knowledge, and the ear of the wise seeks knowledge.” – Prov 18:15

In any career, not just music, there is a never-ending ocean of knowledge, wisdom, experience, and skill to develop.  There are seasons for broadly acquiring new skills, seasons for diving deep into one or two specialties, seasons for brainstorming and inventing, seasons for honing and reflecting, and seasons for sharing wisdom.

I am simply on this journey of learning the music business and developing in my profession as well.  I look to resources both in and outside my field, inspiration from a multitude of places, and I always seek to be teachable.  My journey is not the “the way” to do it but simply “a way”. You can glean from my story as I share some resources that I find helpful for anyone to develop in the music industry. Always feel free to reach out to me as well.


PUT IN THE TIME

 

DO YOUR RESEARCH

How do we begin to know where to start?  Well – take heart! – everyone starts uninformed and we pick things up along the way. Start and continue with research. You don’t know what you don’t know, so start looking for relevant information and see where the rabbit hole takes you. These were once helpful to me, so maybe they can be helpful to you, whatever stage of your career you’re in.

  • Listen to music.  Know it, understand it, recognized it.  Know genres, eras, styles, and pivotal albums/songs/artists/professionals.  Learn to appreciate it all.
  • Again, listen to music, find what you like, and search for who worked on those recordings.  See if there is a pattern.  Does anyone’s name repeat?
  • Seek out information from those people in interviews, articles, seminars, or…
  • Intentionally seek out people to meet with and pick their brain.  Find a consistent mentor who is farther down the road.
  • Find which professionals or artists or projects have been praised and seek to understand why those they were acclaimed.   Study the workings of those projects.
  • Figure out who the major players are.  Who are the A&R folks finding the talent, who are the engineers with great sounds, who are the producers with great musical instincts, who are the artists who are pushing the art forward, who are the session musicians who kill it in one take, and MOST IMPORTANTLY, who are the professionals who serve well, with kindness, gratitude, humility, and excellence?
  • Get some instruction.  Watch videos, read articles, intern, go to school, apprentice with someone, go learn.
  • Trial and error with your own system to find what works and doesn’t work; cause and effect, scientific method.  Put in the 10,000 hours

 

SEEK OUT INTERVIEWS

Dive deep into interviews with people you trust. Pensado’s Place, Produce Like A Pro, and the Full Circle Music Show / Made It In Music Podcast have a vast wealth of interviews and industry wisdom.  Also, just search on YouTube for interviews with your favorite artists, engineers, and professionals.  Even look outside the music industry for solid wisdom about business, entrepreneurship, character, leadership, and inspiration.

 

STUDY FROM THE PROS

Whether an interview or a techniques video or an article, something I started doing is keeping a spreadsheet of all the different gear, techniques, tricks, and wisdom different pros offered up.  Pensado’s place Batter’s Box and Into The Layer are great for curating techniques.  Keep track and try them in different scenarios; it may work for you too.

Some people I really trust, look up to, and share similar mix philosophies with are Sean Moffitt and Andrew Scheps.  Guys who I trust to give good advice about mixing are Manny Marroquin, Gregg Wells, Vance Powell, Andy Wallace, Joe Chiccarelli, Michael Brauer, and Dave Pensado.  Guys that I think are good at what they do but should be taken with a grain of salt are Chris Lord Alge, Tom Lord Alge, Jack Joseph Puig, and Steven Slate.  My intent is not to slam anyone, there are just guys I align with more than others.  Here are some resources in particular that I find helpful.

 

STUDY ON YOUR OWN

Go search for these topics on recording and mixing and follow the rabbit hole to discover more.  Find ways to test out these techniques and get some hands on experience. These are just a few of the things you can look into, but this will get you started.

RECORDING & MIXING

  • Signal Chain
  • Phase and stereo alignment
  • Mic choices and placement
  • Different chain, amp, and guitar for doubled parts
  • DI and re-amping
  • Mid-Side EQ and Compression
  • DAW and DAW Shortcuts (learn ALL of them and create your own)
  • Plugins and Hardware
  • Pro Templates and Workflows
  • Side-Chaining
  • De-essing and spectral artifact fixing
  • 2 Buss Chain
  • Automation
  • Harmonic Distortion
  • Compression, attack, and sustain
  • Cleaning, editing, time-aligning
  • Soldering, Electronics Repair, Cable Construction
  • Computer Building, Hackintosh
  • Jargon and shorthand
  • Nashville Numbers
  • Be A Fly On The Wall Of A Session
  • Build Your Sample Library

VOCALS

  • Microphone characteristics
  • Gear chain characteristics
  • Pop filter and pencil anti-plosive techniques
  • Autotune techniques

DRUMS

  • Full capture (every drum has a mic, multiple room mics)
  • Kit mic placement (different configurations and tricks)
  • Limited capture (K, SN, OH, maybe room)
  • Specific capture and mic placement (i.e. Glyn Johns, Greg Wells, other producers)
  • Unique micing (Mid side OH trick, Underheads, bottle and trash)
  • Different mic choices
  • Studio rooms and their influence on the sound

GET INSTRUCTION

 

FIND A MENTOR / APPRENTICESHIP

Mentorships and apprenticeships are, in my opinion, the best way to grow in business.  The opportunity to glean from the wisdom and knowledge of someone who is farther down the path from you is irreplaceable.  You get personal interaction, dedicated instruction, specific inquisition, and the benefits of first and second hand experience.

GO TO SCHOOL OR COMPLETE A PROGRAM

I’m not as big of a fan of this option because it’s a less personalized learning approach and some schools are more interested in receiving tuition than pumping out graduates who are qualified, well-rounded, and equipped to start working.  There are definite benefits to college, beyond the degree, that are invaluable.  Audio Engineering and Music Business programs are helpful in providing knowledge and some experienced, but there are also so many free resources out there that can help you get almost the same result.  On top of that, many graduates develop a sense of entitlement yet still have to humble themselves into an internship or apprenticeship.

So my advice is: don’t got to college or enter a program because you think it elevates you to be ready to get a job in this industry right out of graduation; rather, consider college for all the benefits of being a student, for learning, for transitioning and preparation, and for time spent developing.  Then, after graduation, dive deep into an internship or apprenticeship with some professionals.  In this industry (take this with a grain of salt), the value of relationships, work ethic, character, and ability are much greater than a completed degree from a program.

Here are some schools and programs I would recommend looking into.  One of these might be the right fit for you, or none of them might be.


CONSUME MEDIA

So much art, instruction, and history has been captured in films, articles, books, and music albums.  These have been helpful in shaping my understanding of the industry and inspiring me to continue on in my career.
 

FILMS

  • Sonic Highways – Foo Fighters
  • Hired Guns
  • Play – Dave Grohl
  • Sound Breakers – PBS
  • Muscle Shoals
  • Dark Side Of The Moon
  • Score: A Film Music Documentary
  • The Sixties/Seventies/Eighties/Nineties [music episodes] – CNN

 

ARTICLES

 

BOOKS

  • The Power Of Habit
  • 7 Habits of Highly Effective People
  • All You Need To Know About The Music Business
  • Any of Bobby Owsinski’s Handbooks
  • This Is Your Brain on Music

 

ALBUMS

  • “Continuum” – John Mayer (though most of his catalog is amazing also)
  • “Dark Side of The Moon” – Pink Floyd (start to finish, best cohesive album of all time)
  • The whole Beatles catalog (I personally like Revolver and Abby Road the most)
  • “25” – Adele (go listen to all of her records and study them)
  • “Songs In The Key of Life” – Stevie Wonder (such great songwriting)
  • “Back to Black” – Amy Winehouse (unique clash and harmony of styles)
  • “One By One” – Foo Fighters (their whole catalog is great)
  • “1989” – Taylor Swift (I’ve never really been a fan of hers, but this album is so well made)
  • “Paper Airplane” – Alison Krauss and Union Station (so well produced)
  • “Eagles Greatest Hits”
  • “Led Zeppelin I-IV”
  • “Whne I Was Younger” – Colony House
  • “Mutemath” – Mutemath